Privacy
PRIVACY POLICY
Last updated: 7th June 2026
Sew Me Sunshine Ltd (“we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, place an order, subscribe to our newsletter or otherwise interact with us.
For the purposes of UK data protection law, Sew Me Sunshine Ltd is the data controller responsible for your personal information.
CONTACT DETAILS
Sew Me Sunshine Ltd
The Light Box, G32
111 Power Road
Chiswick
London
W4 5PY
United Kingdom
Email: harriet@sewmesunshine.co.uk
- PERSONAL INFORMATION WE COLLECT
Information You Provide Directly
When you place an order, subscribe to our newsletter, contact us or otherwise interact with us, we may collect:
• Name
• Billing address
• Delivery address
• Email address
• Telephone number
• Order history
• Any information you choose to provide when contacting us
Information Collected Automatically
When you visit our website, we may automatically collect:
• IP address
• Browser type and version
• Device information
• Operating system
• Pages visited
• Website usage information
• Cookie and tracking information
Payment Information
We do not store or have access to your full payment card details. Payments are processed securely through Shopify and authorised payment providers.
- HOW WE USE YOUR INFORMATION
We use your personal information to:
• Process and fulfil orders
• Deliver products to you
• Process payments, refunds and returns
• Communicate with you regarding your orders
• Respond to customer service enquiries
• Prevent fraud and maintain website security
• Improve our products, services and website
• Comply with legal and regulatory obligations
• Send marketing communications where you have chosen to receive them
- LEGAL BASIS FOR PROCESSING
Under UK GDPR, we rely on the following legal bases:
Contract
We process your information where necessary to fulfil our contract with you, including processing orders, taking payment and arranging delivery.
Legal Obligation
We process information where required to comply with legal obligations, including tax, accounting and regulatory requirements.
Legitimate Interests
We may process information where necessary for our legitimate interests, including:
• Operating and improving our business
• Customer service and support
• Website administration
• Fraud prevention and security
• Analysing website performance
Consent
We rely on consent for:
• Email marketing communications
• Non-essential cookies and analytics where required
You may withdraw your consent at any time.
- EMAIL MARKETING
If you subscribe to our newsletter, we may send you information about:
• New products
• Promotions and special offers
• Events and workshops
• News and updates
We use Mailchimp to manage our email marketing communications.
You can unsubscribe at any time by:
• Clicking the unsubscribe link in any marketing email
• Contacting us directly
Withdrawing consent will not affect the lawfulness of any processing carried out before consent was withdrawn.
- WHO WE SHARE YOUR INFORMATION WITH
We only share personal information where necessary to operate our business.
This may include:
• Shopify, our e-commerce platform provider
• Payment processors
• Delivery and courier companies
• Mailchimp, our email marketing provider
• Google Analytics, our website analytics provider
• Professional advisers such as accountants, insurers and legal advisers
• Government authorities or regulators where required by law
We do not sell your personal information to third parties.
- INTERNATIONAL DATA TRANSFERS
Some of our service providers may process personal information outside the United Kingdom.
Where personal information is transferred internationally, we ensure appropriate safeguards are in place as required by UK data protection law. These safeguards may include adequacy regulations, standard contractual clauses or other lawful transfer mechanisms.
- DATA RETENTION
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected and to comply with legal obligations.
Typical retention periods include:
• Order and transaction records: up to 6 years after the end of the relevant financial year
• Customer service enquiries: up to 3 years
• Marketing records: until you unsubscribe or withdraw consent
• Website analytics data: according to our analytics settings
We may retain information for longer where required by law or where necessary to establish, exercise or defend legal claims.
- YOUR RIGHTS
Under UK GDPR, you have the right to:
• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your personal information
• Request restriction of processing
• Object to processing in certain circumstances
• Receive a copy of your information in a portable format
• Withdraw consent where processing is based on consent
To exercise any of these rights, please contact us using the details above.
We may need to verify your identity before responding to your request.
- COOKIES
Our website uses cookies and similar technologies to improve your browsing experience and help our website function effectively.
Essential Cookies
These cookies are necessary for the operation of the website and cannot be disabled.
Analytics Cookies
With your consent, we use analytics cookies to understand how visitors use our website and to help improve its performance and functionality.
You can manage your cookie preferences through our cookie banner and your browser settings.
- SECURITY
We take appropriate technical and organisational measures to protect personal information against unauthorised access, loss, misuse, disclosure or alteration.
While we take reasonable steps to safeguard information, no method of transmission over the internet or electronic storage can be guaranteed to be completely secure.
- CHILDREN
Our website and services are not directed at children under the age of 13 and we do not knowingly collect personal information from children.
- CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time.
Any changes will be posted on this page and will take effect immediately upon publication unless otherwise stated.
We encourage you to review this Privacy Policy periodically.
- COMPLAINTS
If you have concerns about how we handle your personal information, please contact us first so that we can investigate and attempt to resolve the matter.
You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK’s data protection regulator.
Website: https://ico.org.uk
Telephone: 0303 123 1113
- CONTACT US
If you have any questions about this Privacy Policy or how we process your personal information, please contact:
Sew Me Sunshine Ltd
The Light Box, G32
111 Power Road
Chiswick
London
W4 5PY
United Kingdom
Email: harriet@sewmesunshine.co.uk
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